KETERAMPILAN BERBICARA SEBAGAI KUNCI SUKSES DALAM PRESENTASI DAN NEGOSIASI BISNIS

Sri Mulyani Rusli; Nabilla Tri Juanda; Emil Davison; Belia Sabila; Witarni Wau; Ahmad Yuddi Apriliandi

doi:10.36989/didaktik.v12i02.11747

Sri Mulyani Rusli Universitas PGRI Sumatera Barat
Nabilla Tri Juanda Universitas PGRI Sumatera Barat
Emil Davison Universitas PGRI Sumatera Barat
Belia Sabila Universitas PGRI Sumatera Barat
Witarni Wau Universitas PGRI Sumatera Barat
Ahmad Yuddi Apriliandi Universitas PGRI Sumatera Barat

DOI: https://doi.org/10.36989/didaktik.v12i02.11747

Keywords: speaking skills, business presentations, business negotiations, public speaking, business communication

Abstract

Effective speaking skills are a primary foundation for success in business presentations and negotiations, as they enable the delivery of persuasive ideas, build trust, and achieve optimal results. Empirical research from various journals shows that public speaking training significantly improves professional performance, with confidence increases of up to 70% among participants. This paper presents an in-depth literature-based analysis, including a synthesis methodology, quantitateve findings, and practical recommendations for the Indonesian business context.

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